The Art of Building and Sustaining Mutually Beneficial Relationships

 
 
 
   
   
   

Sample list of clients

  • Adams, Harkness & Hill
  • American Marketing Association
  • Cisco Systems
  • Fidelity Investments
  • Guidant
  • Harvard Business School
  • Holland & Knight
  • Infosys
  • MIT Sloan School of Management
  • Sovereign Bank
  • Sun Microsystems
  • SunTrust Bank
  • Swiss Consulate
  • Verizon
  • Wells Fargo
  • Young Presidents Organization [YPO]

Case Studies

Following are some examples of how Effective Networking has made a difference for our clients.

Increase Business through Networking

  • Situation:  A bank wanted to gain market share of high net worth individuals to manage their portfolios.  Challenge was how to motivate present customers to refer the right prospects. 
  • Solution:  Effective Networking designed a half-day workshop to help relationship managers gain a clear understanding of how to successfully gain referrals and where to network. 
  • Results:  Greater confidence when asking present customers for referrals, targeted networking activity, reduced time and expense of bringing in new appropriate customers.

 

Strengthen Participation with Membership Organization

  • Situation:  A leading university alumni organization wanted to make their programs more "networking friendly," increase attendance, diversify attendee base and re-energize association.
  • Solution:  Effective Networking sat down with the leadership team and advised them on ways to get people to attend the events, bring a prospective member, have a positive experience and tell others. 
  • Results:  Increase attendance, retaining members, converting prospects to paying members, and better sentiment about the events. 

 

Hosting an Industry Conference

  • Situation:  This prestigious client was preparing to host an invitation-only conference in the investment banking sector.  Past results were mixed on the return on their time, energy and financial investment.  They wanted to maximize the time and energy by training employees how to network with analysts, clients, and prospects. 
  • Solution:  Effective Networking custom designed a workshop to best prepare employees for the seminar. 
  • Results:  Less clumping by employees, better interaction with conference attendees, increase confidence, almost no hiding behind cell phones during breaks.

 

Helping MBAs get Jobs

  • Situation:  A top tier university discovered their students were not immune from the horrid job market.  In addition, alumni were getting frustrated at the number of students contacting them and the unprofessional way alums were being handled even when they helped.  This posed a challenge not only to the career office but the development department as well. 
  • Solution:  Effective Networking provided a series of workshops to train the students how to interact with alumni, ways to be persistent (without stalking), and actionable tactics to keep going.
  • Results:  Students were more prepared for networking with alums, networked better within the present student body, increased confidence when networking, experienced more job prospects and even found themselves networking to help companies that they turned down!

 

Breaking the Ice with a Warm Keynote Welcome

  • Situation:  A medical technology organization needed a speaker to kick off the conference, warm up the attendees, and get the networking going. 
  • Solution:  Effective Networking's founder and CEO provided a lively, informative and entertaining presentation to provide skills on how to maximize networking at the conference and motivate the attendees to do it. 
  • Results:  More networking among conference attendees, friendly atmosphere at the event making sponsors, exhibitors, and attendees more satisfied with the program.